In an exclusive interview with Billboard, ASAP Ferg discusses plans for Traplord.
Fresh from Paris fashion week
with ASAP Rocky, the designer and artist has been at work designing collections and for a spew of collaborations coming this year, while at work on new music. In the recent interview, Ferg discusses Paris fashion week, new music he is recording with Rocky, including a new project on the way, and designing for Traplord clothing.
Designing the Traplord collection:
[Trap Lord is] going to do a lot of collaborations. I’ve been going and sitting in a lot of meetings with brands that I grew up loving. I think that people are really going to appreciate it. There will be pieces that are one of a kind. There will be a lot of affordable pieces. A lot of people love the brand. Anybody can become a trap lord. A suburbia kid can, wherever you’re from, if you feel the way I feel.
Working on new music:
They need the energy we first brought as the A$AP Mob when kicked down the door. That’s what we’re back on now. Rocky and I have been in the studio for weeks. We’ve been building on the Cozy Tapes. I’ve been working on my music and his music. Cozy Tapes 2 is looking real promising. We want to hit people over the head with it again and let them know we’re not playing. I’ve got a whole project that’s ready and about to get mixed. At any moment, I can drop that.
Attending Paris Fashion week:
It was amazing, man. It was really like “Nig*as in Paris.” We were the only black guys at the Dior dinner. We were with [chief executive] Sidney [Toledano] and a couple of the models who are the faces of Dior.
We were just turning up. We went to the Dior masquerade party. I got fitted for a Dior tuxedo. I put on a Dior mask. We walked in there and they had fortune tellers and the best models in the world. We saw a couple of homies there, like Kendall [Jenner] and Bella [Hadid]. We chopped it up with them. We saw some actors and actresses we know. It was a really dope experience. That’s living for me. When you’re able to break these boundaries and farther than what you would have imagined.
2016 was a prosperous year for the brand but this is the year of the "Glow". Stay tuned!